Raya and the Last Dragon

Raya and the Last Dragon

The latest film to receive the Disney Plus Premiere Access treatment, Raya and the Last Dragon is a story based on Southeast Asia featuring the voices of Kelly Marie Tran (Rose Tico in the latest Star Wars films) and Awkwafina (Crazy Rich Asians; Jumanji: The Next Level). The most recent trailer, released January 26th, uses an edit that places the dialogue front and centre, while balancing action with comic relief.


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Mortal Kombat

Mortal Kombat

Arriving simultaneously on HBO Max and theaters (where possible, of course) April 16th, the latest film edition of Mortal Kombat is an entry that will slot in nicely for those watching Godzilla vs Kong later this month and feeling ready for more. At a healthy 2:42, the trailer earn a steady build-up to the gory scenes the most clearly mirror its video game namesake. Notably, the aesthetics feel a little more at home in a popular cinema landscape dominated in recent history by superheroes, with the music taking a similar cue.


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Cruella

Cruella

Disney’s latest foray into the world of retellings and backstory for their most-loved films takes a closer look at 101 Dalmatians’ Cruella de Vil. At least judging by this trailer, however, Cruella (Emma Stone) challenges us to embrace the flaws of her character instead of giving us a reason to understand her as a tragically flawed or misunderstood hero (as Maleficent did for Sleeping Beauty’s villain or Joker did for The Joker). That unapologetic spirit partly fits the film’s new setting, in 1970s London and the context of the burgeoning punk rock scene.

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Super Bowl 2021

Super Bowl 2021

Despite being a less competitive game than one might hope for, for many sports fans’ event of the year, Super Bowl 2021 fully delivered in its slate of trailers promising film and television delights to come this year, with many challenged to fit a tight 30-second slot to fit the budget that the Super Bowl demands. From Disney+’s latest Marvel-oriented offerings to M. Night Shyamalan’s summer thriller fare, here’s our run-down, with our usual focus on music and sound.

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Coming 2 America

Coming 2 America

Coming to America of 1988 receives an aptly-titled sequel in 2021, with Eddie Murphy reprising his role as Akeem Joffer, who is now king of the fictional African nation of Zamunda. Like some other longer-range reboots/sequels, this instalment takes an intergenerational angle as we find Akeem again in New York City, this time in search of his long-lost, American-born and -raised son (Jermaine Fowler); the setup finds Akeem struggling to prepare his son to become the new prince of Zamunda.

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Godzilla vs. Kong

Godzilla vs. Kong

In evaluating a new Godzilla or King Kong trailer, subtle is probably not the first word that comes to mind. Yet, last time we did so in 2019, we found trailer music houses Alloy Tracks and Imagine Music supplying interesting, trailerized takes on “Somewhere Over the Rainbow” and "Claire de Lune,” respectively. Doing so almost humanized the creatures, focusing on their majesty and beauty in a way that brought out the sublime in them. Seeing that in Japan they are known as kaiju—strange beasts—it was a nod to the heritage of the franchise.

Not so much for this trailer, however: This is a crossover that more closely resembles a fantasy round of Ultimate Fighting Championship—a stark change that didn’t go unnoticed in the YouTube comments for the above video.

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The 2020 Trailaurality Awards

The 2020 Trailaurality Awards

It’s been a year (or rather, what feels like many years), but despite the all-but-closure of movie theatres around the world, the industry has managed to soldier on, perhaps most obviously through an accelerated shift to streaming services. Disney+ has received multiple exclusives (Mulan, Soul) once designated for the silver screen. Elsewhere, the entire Warner Bros slate has moved to HBO Max, gaining exclusives like Dune and the much-anticipated fourth instalment of the Matrix series (albeit not without vocal grumbling by the Christopher Nolans of the world).

In the midst of such a sea change in economics and strategy, it’s worth asking whether this has changed the shape of trailers that are now predominantly Netflix-native. The short answer? Not so much. In fact, the service that dared most to be different, Quibi, was something we found to be simply watered-down rather than innovative, per se—and that assessment was born out after a paltry six-month shelf life.

This is not to say that 2020 didn’t feature a rich assortment of uniquely persuasive, tightly-edited bites of sound and image, however. Let’s run down some of the highlights.

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The Human Voice

The Human Voice

Our first trailer review of the new year is a simpler one, but it shows that simplicity can be effective. It’s a minute-and-a-half in length, but no time is wasted as the music is closely cut to moments from the film to portray a very rough sketch of the plot. Due in part to its brevity and lack of dialogue, the music is arguably more critical than ever as a device both to propel the narrative and maintain audience interest.

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Equinox

Equinox

Equinox is an upcoming Netflix mini-series that is cut from a similar cloth to Stranger Things or Dark, subtracting the 80s nostalgia and adding some Nordic flair. The tagline—“there’s another reality behind the one we’re living in”—is certainly evocative of the aforementioned series. With Tea Lindeburg directing, it promises to be a bit more subtle, with the trailer’s sound design confirming that.

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Let Them All Talk

Let Them All Talk

Steven Soderbergh’s latest leans in on his historical strengths, both with leveraging an ensemble cast (as in the Ocean’s series) as well as his penchant for exploring the frontiers of independent or auteur filmmaking (such as his last release, Unsane, predicated in part on the self-imposed constraint of filming entirely on smartphones). For Let Them All Talk, the conceit is right there in the title: Meryl Streep, Candice Bergen, and Dianne Wiest on a cruise ship together, under the guide of Streep as an author taking pains to figure out her next book.

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Ma Rainey’s Black Bottom

Ma Rainey’s Black Bottom

Due out December 18th on Netflix after a brief theatrical run (most likely to qualify for awards), Ma Rainey’s Black Bottom is Chadwick Boseman’s final film, but it is also of course much more. Gertrude “Ma” Rainey (1886-1939) is known as the “Mother of the Blues”; this biopic how Ma Rainey (Viola Davis—in extraordinarily convincing makeup) spars with white management in the pursuit of control over her artistic output as one of the first recorded blues artists.

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The Witches

The Witches

Starring Anne Hathaway, Octavia Spencer, and Chris Rock, and directed by Robert Zemeckis (Forrest Gump), The Witches is a 2020 take on the 1983 novel and its original 1990 film adaptation. The trailer achieves memorability and poignancy by not just taking an existing song and trailerizing (or covering) it, but rather, does so by first laying out the constituent elements before bringing them together, as a sort of exposition of musical subversion.

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